"It's obvious we're not going to make the world happy with V8s for the next 200 years."
Mercedes-AMG is getting ready to embrace electrification. The company explains the process is like reinventing itself.
"It's obvious we're not going to make the world happy with V8s for the next 200 years, and AMG has shown in the past, with the electric SLS years ago, that it has capabilities in all-electric drive," Drummond Jacoy, the brand's director of vehicle development, told British magazine Autocar.
The GT Concept (pictured) unveiled a few months ago at the Geneva Auto Show revealed how AMG can blend electrification with performance. It used an evolution of the company's ubiquitous twin-turbocharged 4.0-liter V8 and a powerful electric motor to generate 805 horsepower.
The production model expected to arrive next year will be available with a similar gasoline-electric setup, though it might not make as much horsepower. AMG is applying the lessons learned from the SLS Electric Drive to its very first hybrid drivetrain.
While AMG hybrids are right around the corner, don't expect to see an all-electric AMG in the near future. Officials suggest it will eventually happen, though.
"We'll have to reinvent ourselves there [with electric cars], obviously, because the sound of a V8 is not going to be there if it's a pure-electric vehicle. It's not starting from scratch, but we're going to have to look at what the AMG story is with an electric vehicle. But we're working on that," Jacoy added.