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Nissan announces aggressive electrified vehicle push

Nissan announces aggressive electrified vehicle push

by Drew Johnson

The new strategy will also include new autonomous vehicles.

Nissan has announced a new near-term plan that calls for the automaker to sell 1 million electrified vehicles by the 2022 fiscal year. Part of the company's M.O.V.E. to 2022 midterm plan, the initiative also calls for the ramp up of autonomous and connected vehicles.

In order to reach that electrification goal, Nissan will rollout several new hybrid and pure-electric vehicles. The first of those new products will be an all-electric C-segment SUV that will be sold in China later this year. Nissan says the SUV will be the first of eight new vehicles to be based on the Leaf electric.

Nissan's plans also include a pure electric crossover that will be available in global markets. That vehicle will be based on the IMx concept vehicle, which debuted last year at the Tokyo Motor Show. Nissan has not announced when that vehicle will reach showrooms.

Nissan's electric push will also include the expansion of its e-POWER technology. Already available in Japan, the electric tech should soon make it to North American shores. Nissan predicts electrified vehicles will make up 30 percent of its U.S. sales by 2025.

"Our product and technology strategy is dedicated to positioning Nissan to lead the automotive, technology and business evolution. Our efforts are focused on delivering Nissan Intelligent Mobility, encompassing the three core elements of electrification, autonomous drive, connectivity and new mobility services,” said Philippe Klein, Nissan's chief planning officer.

Nissan's luxury Infiniti division is also getting on the electrification push. Starting in fiscal year 2021 Infiniti will only launch hybrid or pure electric vehicles. By 2025 the company estimates 50 percent of its global sales will be comprised of electrified vehicles.

Additionally, Nissan is planning to grow the availability of its ProPILOT semi-autonomous technology to 20 models by 2022. That should result in the sale of 1 million ProPILOT-equipped vehicles per year by 2022. Nissan is also working to upgrade the ProPILOT system with the ability to automate multilane driving on highways.

Finally, Nissan will push for 100 percent vehicle connectivity by an unspecified date. Nissan's connectivity push will allow for over-the-air vehicle updates and the expansion of its "Easy Ride” ride-hailing service.