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Ford to preview 2007-2010 model lineup to workers

Ford to preview 2007-2010 model lineup to workers

Ford plans to offer employees and retirees a glimpse of the future at a closed-door event at Detroit's Cobo Arena late this month. Called "Showroom of the Future," the conference will reveal most of Ford's plans up to 2010.

The idea came from employee focus groups that indicated workers didn't have confidence in Ford's future product plan, according to the Detroit News. "We've spent a lot of time during the past year talking about our new customer-focus," Susan Turner, Ford's human resources communications manager, said in the invitation. "Now, employees and retirees will not only see how that results in the new sheet metal, but they should walk away with a better understanding of how the business plan, brand plan and product development plan all come together."

Ford will require attendees sign a confidentiality agreement before viewing the images, animations, short videos and actual vehicles that will be on display. Of course, we suspect we'll be hearing at least some details from the event after its conclusion.